Create an Amazing Press Kit – An Author’s Guide
May 28, 2025 | Blog
1. Press Release (Newsworthy Angle)
- Announce your book launch, award, tour, or other big milestone.
- Include a strong headline, a compelling hook, and a concise overview of your book.
- Add quotes (from you, reviewers, or experts) to humanize the story.
- Provide all key details (title, release date, publisher, formats available, ISBN, retail price, and where to buy).
2. Author Bio (Multiple Lengths)
- Short bio (50–75 words) for quick blurbs.
- Medium bio (150–200 words) for podcast/bookstore/event programs.
- Long bio (250–400 words) for in-depth features.
- Include relevant credentials, previous works, awards, and personal details that connect you to readers.
3. Professional Author Photo(s)
- High-resolution, well-lit headshots (formal + casual options).
- Optional lifestyle/action shots (e.g., you writing, speaking, signing books).
4. Book Information Page (One-Sheet)
- Book cover image (high-res).
- Title, subtitle, genre, target audience, ISBN, page count, release date, price, formats.
- Brief synopsis (100–150 words).
- Key selling points (what makes your book unique or timely).
- Endorsements, review excerpts, or early praise.
Optional but Valuable Additions
5. Sample Q&A / Interview Questions
- Helps journalists and podcasters quickly frame interviews.
- Include a mix of light and thought-provoking questions.
6. Fact Sheet / Talking Points
- Key themes, statistics, or topics your book touches on.
- Makes it easier for media to link your book to trending conversations.
7. Press Coverage & Reviews
- Clippings or links to any past media coverage.
- Select review highlights or reader testimonials.
8. Event / Speaking Info
- If you’re open to events: list what you offer (book signings, keynote talks, panel discussions, workshops).
- Mention experience or relevant topics you can cover.
9. Contact Information
- Clear instructions for how to reach you.
- Include website, email, social handles.